As a competitive endurance athlete and both a leader and advocate of performance-focused customer innovation at Jivox, I see data as the essential “fuel” for achieving peak performance.
Most brands now manage campaigns across 5–12 retail media networks. Learn how automation and AI streamline commerce media—from creative compliance to campaign activation via any channel—in under 5 minutes.
After four years owning Sizmek, Amazon has decided to shut the ad serving platform down next year. For advertisers currently using Sizmek, that means they’ll [...]
Increasingly more consumers expect personalization. They want ads that take into account who, what, and where they are. Without personalized elements, they start to [...]
Jivox CEO, Diaz Nesamoney, is the recipient of BITS Pilani Distinguished Alumnus 2021-2022 AwardIn my six years of close interaction with Diaz, I see first [...]
This article was originally posted on MarTech Series. Shankar Venkataraman, SVP of Product & Engineering at Jivox shares a few data management best practices [...]
The digital marketing landscape has become saturated just months after a series of stay-at-home orders triggered by COVID-19 globally. Brands that really know their customers [...]
This article was originally posted on CMS Wire.Personalization is becoming the norm, not the exception. As renowned business strategies and global keynote speaker, Bryan Kramer [...]
This article article was originally posted on Forbes.The events of the last year have led marketers to step back and evaluate their marketing strategies. As [...]
This article was originally posted on Forbes. The marketing landscape has transformed throughout the years — from traditional newspapers and television to digital-first media [...]
“Personalization is really understanding and anticipating what are the next steps to help you solve a problem or get something done. [...]
How to Optimize Customer Journeys, Attribute Revenue, Create High Engagement via Lightning-Fast Analytics & Data Clean Rooms in a Post 3P-Cookie [...]