Most brands now manage campaigns across 5–12 retail media networks. Learn how automation and AI streamline commerce media—from creative compliance to campaign activation via any channel—in under 5 minutes.
After four years owning Sizmek, Amazon has decided to shut the ad serving platform down next year. For advertisers currently using Sizmek, that means they’ll [...]
Increasingly more consumers expect personalization. They want ads that take into account who, what, and where they are. Without personalized elements, they start to [...]
Jivox CEO, Diaz Nesamoney, is the recipient of BITS Pilani Distinguished Alumnus 2021-2022 AwardIn my six years of close interaction with Diaz, I see first [...]
This article was originally posted on MarTech Series. Shankar Venkataraman, SVP of Product & Engineering at Jivox shares a few data management best practices [...]
The digital marketing landscape has become saturated just months after a series of stay-at-home orders triggered by COVID-19 globally. Brands that really know their customers [...]
This article was originally posted on CMS Wire.Personalization is becoming the norm, not the exception. As renowned business strategies and global keynote speaker, Bryan Kramer [...]
This article article was originally posted on Forbes.The events of the last year have led marketers to step back and evaluate their marketing strategies. As [...]
This article was originally posted on Forbes. The marketing landscape has transformed throughout the years — from traditional newspapers and television to digital-first media [...]
“Personalization is really understanding and anticipating what are the next steps to help you solve a problem or get something done. [...]
How to Optimize Customer Journeys, Attribute Revenue, Create High Engagement via Lightning-Fast Analytics & Data Clean Rooms in a Post 3P-Cookie [...]
“The future of Digital Marketing is a combination of digital AND human. Brands should be present everywhere and relevant while consumers are looking for information [...]